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Joe welcomes Megan Holgate, Vice President of Partnerships at Galaxy Racer North America, to the podcast to talk about the growth of esports in the United States and her path to the industry from more traditional marketing roles. She discusses her work to improve the space for women in gaming with the HER Galaxy initiative, and the goal of debunking the notion that gaming is heavily dominated by men. The two finish up by discussing the future of the gaming industry and what is next for the success of digital creators. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR). The show is produced by Matt Hornick ‘23 (@MNHornick), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with Pablo Aycart ‘24 (@pablo_aycart) and Hernan Gonzalez Ramirez ‘24 managing social media efforts.
Links:
LinkedIn: https://www.linkedin.com/in/meholgate/
Galaxy Racer on Twitter: https://twitter.com/GalaxyRacer
HER Galaxy on Twitter: https://twitter.com/hergalaxygg