Social Media Policies and Best Practices

Our guest this week is Tracey E. Diamond, Esq from Hyland Levin Attorneys At Law. Tracey practices in the areas of employment law, human resources counseling and employment litigation. As franchisors continue to use social media to expand brand presence and maintain consistency across all media, it is important to adopt a comprehensive social media policy to ensure that company employees, franchisees and employees of franchisees are on board - while at the same time avoiding exercising too much control over the franchisee's employment practices to limit vicarious liability claims. Tracey will share her list of best practices that should be addressed in all social media policies. Tracey's contact information is: diamond@hylandlevin.com http://www.hylandlevin.com/