Co-Parenting: How Do You Steer Your Teenager Away From Negative Influences?

Parents have a great challenge ahead of them when their children reach teen years. Teenaers reprewsent a consumer market and not all of the companies that wish to corner that market have the best interest of the teen at heart. Birth control companies wish to profit from heightened sexual arousal in teens and sell condoms in high school. Music producers wish to profit from teens and promote entertainers with the "gangster" persona that appeals to young people seeking identity, acceptance and belonging.  So what happens when your teen desides to "follow the crowd" and begins to project that rebellious, disrespectful attitude? How do both parents come together, even if they are living apart, and stop the cycle of self destruction before it's too late? Professionals in social work, entertainment, and education discuss what it takes to intervene in the life of a teenager headed in the wrong direction.