Franchise Marketing Trends: Dawn Weiss and Jack Monson

Dawn Weiss is the owner of Markonnect Franchise Marketing & Communications. Dawn shares some advice that franchisors need to hear for the rest of 2020 including: 

• Franchisees are laboratories out in the field with great ideas, some of which already have results that can be shared and replicated. 
• Brands need to stay true to their promise during this time and not lose sight of what endeared consumers to them in the first place. 
• There are no crystal balls in 2020! 

Thanks to Social Joey and MFV’s Online Franchise Expo!