A Fractional Business Model….and How One Works!

Join us today for Women Lead Radio as Michelle Bergquist, your host of Women Who Lead, interviews Maresa Friedman, Founder of The Executive Cat Herder.

Maresa and Michelle discuss what is the definition of fractional Chief Operating Officers & Chief Strategy Officers. Maresa delves into what this process does for an organization. Maresa likes to work with organizations that are dynamic. Maresa is a firm believer in cross-functional training, skills and teams.

Maresa Friedman specializes in Operations Oversight & Immediate growth needs for Solopreneurs to Fortune 500 companies. Although the industries may vary- sports, retail, beverage, and technology- the process and strategy remains the same. The Executive Cat Herder services include Business Performance Management, Social Strategy, Brand Awareness, Productivity Effectiveness, Board & Executive Alignment, SWOT Analysis, Organizational Leadership, & Change Management. 

As the CEO and Co-Founder of Connected Women of Influence, Michelle Bergquist is a passionate advocate for women in business. At Connected Women of Influence, we believe that more women need to lead in business and everything we do is center-focused on designing platforms, programs, connections and collaborative opportunities for b2b women to prosper, succeed and lead the way in business today!