The Surprising Value of Accurate Language Screening in Contact Centers

Operating a contact center efficiently and profitably is not an easy task due to balancing so many challenges—high employee turnover usually being at the top of that list. Not only is it expensive to hire, but it is also not cheap to train and onboard. The average contact center turnover rate is between 30-45%, which means they hire for the same seat every year or two. In contact centers with bilingual agents, yet another element of expense and complication is added—hiring based on language proficiency. With so many factors to improve hiring, an efficient process for agent recruiting is key.

Guest: Brigham Tomco | Emmersion
With experience living and working in several countries around the world, Brigham has an extensive background in language learning and international business. He has played a founding role in over 10 companies in various industries, including a BPO based in the Philippines and 500-seat market research contact center. 

CallTalk is a monthly internet radio program for the customer service industry featuring the most innovative managers and thought leaders in the customer contact field, interviewed by BenchmarkPortal CEO, Bruce Belfiore. Broadcast monthly, directly over the Internet to your desktop, CallTalk covers hot topics that impact today's call center. CallTalk airs without the participation of vendors so that topics will be free from their influence and guided by the needs of its listeners. If you have a topic you would like us to cover, send it to CallTalk@BenchmarkPortal.com.